acaraapa.com, Malang - Sunday (6/14/15), Richeese Factory is established in Malang City. Located at Jln. Arjuno No. 2 Malang, the Richeese Factory opened by inviting various media and opening various kinds of promos to attract prospective customers.
Malang is the second largest city in East Java after Surabaya. This is one of the reasons why Richeese Factory opened its 5th outlet for East Java. Overall, Richeese Factory Kawi outlets, Malang is the 40th outlet. Another reason is that Malang is also known for a student city, marked by the target of consumers of Richeese Factory, which is between the ages of 16-22 years.
The existenceof Richeese Factory is expected to add variety of culinary choices for both local residents and migrants in Malang City. Richeese Factory itself has xisted for 4 years to livenup the fast food restaurant business in Indonesia. Richeese Factory is one of the Nabati Group business units known as "Richeese Wafer" products. On February 8, 2011, Richeese Factory opened a first outlet in the Paris Van Java Mall area, Bandung. Until now, outlets have spread in several cities such as Jakarta, Tangerang, Bogor, Bandung, Surabaya, Kawarang Barat, and Bekasi. Tegal, Semarang, and Denpasar are other cities that will become the destination of Richeese Factory this year.